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Become a D'Orsogna Culinary Creator

At D’Orsogna, we partner with passionate chefs, food influencers, and recipe creators who love showcasing quality smallgoods. If you enjoy developing delicious dishes and inspiring food lovers, we’d love to collaborate with you.

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Who We’re Looking For

Creators who:

  • Are chefs, home cooks, or food content creators

  • Produce high-quality recipe content

  • Work with ingredients authentically and creatively

  • Have an engaged audience on Instagram, TikTok, or YouTube

  • Love showcasing premium smallgoods and gourmet flavours

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What We Offer

  • A curated selection of D'Orsogna smallgoods

  • Opportunities for sponsored recipe content

  • Featured exposure on our platforms

  • A gift card to cover ingredients and your time

  • Collaboration opportunities with one of the most
    well-known smallgood brands in Australia

Create UCG content for D'Orsogna

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1. Choose the product

Pick a D'Orsogna product and choose a recipe. Check our socials to avoid repeating any recent dishes. Most D'Orsogna products are available at Woolworths. Browse them here
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2. Receive a

gift card 

Once we approve the recipe, we’ll send you a Woolworths gift card to purchase the ingredients needed. 
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3. Choose the Right Pack

Please choose a photogenic pack in good condition and remove any stickers (use-by date labels, etc.) so it’s ready for filming.
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4. Film your hands in action

Use a top-down or close-up angle showing your hands and the packaging. Film in 9:16 format.
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5. Use good lighting

Film in a bright space so the recipe looks its best. Natural light is ideal.
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6. Say it right

If speaking or using voiceover, please ensure the brand is pronounced correctly: “DOR-SO-NYA”. This short video will help you pronounce it correctly. Watch the video.
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7. Life's Secret Ingredient

Feel free to include our new campaign slogan, “Life’s Secret Ingredient.”
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8. Take a still image

Take a photo of the finished dish for the reel cover. Make sure the plate is centered with some empty space around it.
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9. Music & Video Length

Choose music from a free library and keep the video under 60 seconds. If the video runs longer than 60 seconds and includes music, YouTube Shorts may block it. If you need help sourcing royalty-free music, contact us.
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10. Deliver your content

Send the reel, still, recipe text, ingredients and quantities via Drive, Dropbox or WeTransfer. Keep videos under 60 seconds or use licensed music.
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11. Post the video

Post the video and add us as a collaborator. Let’s align on posting dates to avoid overlap with other creators.

Write to us and tell us a bit more about yourself. We’ll get back to you shortly so we can start creating content together.

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How can we help you?
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